Make Sunsets Monthly: Wrong Kind of Warming

[We originally sent the following to our mailing list subscribers 6/30/23. Added to website 7/9/23.]

Cash In Bank: $996,073
Burn: $30,058
Runway: ~33 months

Oceans warmed this year... a lot. TLDR we don't know exactly "why now," but it's reasonable to be extremely worried. Please consider what "getting serious about emergency climate action" means for you, and get to work;)

Unfortunately, our sales were a lot less hot this month at $2,783. We failed by $10,947 vs. our goal of doubling May. We aren't seeing any evidence of monetization via ads: $774 across LinkedIn and Twitter yielded 0 sales. Zooming out looks better: Q1 vs. Q2 our sales were $3,313 vs. $12,483. 

We've launched subscriptions, and we're offering them at 1/10th the cost: $1 per Cooling Credit. You can subscribe here.

On tech: our telemetry now reliably tracks payload for days after landing. And, we can tell how high the balloon burst when we recover it (sometimes remotely, depending on comms). However, knowing where the balloon landed is of limited usefulness when it's in flooded wilderness or miles offshore (both of which have happened). We've also settled on a separate chamber for sulfur dioxide, and we know what we like: it'll be another balloon. The weight penalty is worth it to increase burst predictability: our sulfur dioxide + helium mixture bursts unpredictably lower than helium alone. 

This month, we will:
Apply for non-dilutive funding of a peripheral technology
Design a system to steer our payloads during/after descent
Close 1 deal from a corporate and/or government buyer
Increase SEO of Make Sunsets: when people search for "geoengineering" or "stratospheric aerosol injection", we will show above the fold.

How you can help: we need new ideas for breaking through to corporate and/or government buyers. Please reply with any and all suggestions.

Fighting the heat with sulfur,
Andrew and Luke