Direkt zum Inhalt
[We originally sent the following to our mailing list subscribers 1/31/25. Added to website 2/5/25.]
Revenue: $13,251
Burn: $29,613
Cash: $973,433
Runway: ~32 months
On that note, we grinded this month. No huge breakthroughs, just the slog of slow progress:
- 11,650 Cooling Credits delivered, including some by Nick from Hard Reset
- 5+ flights attempted and crashed, resulting in 3 very broken RC planes
- A new record for sales in a month!
- Marginal Revolution noticed. This is the second-highest sales increase from a press mention (Tomas is still winning). NPR + NYT were < 10% of Marginal Revolution. This is what being (small) niche popular looks like, and we *will* break through... eventually.
- Dropped price of one-off Cooling Credits by 50% (explanation)
The lowlights:
- Andrew's 2 big pending orders haven't closed. He'll keep pushing, as always.
- We lost our engineering help (at least for now) due to his concerns about liability. This sucks, but understandable that others have different "risk" tolerances. Please reply if you know someone who wants to help make foam toys fly back from the stratosphere.
Next month, we will:
- Achieve $40k in sales
- Profile 3 early customers
- Summarize the legality (or lack thereof) for our efforts
- Attempt at least 5 plane flights, sharing the results. This will remain a monthly goal until we are sending videos of each balloon burst to confirm Cooling Credit deliveries... and/or Luke experiences ego death;)
Building the down button on the global thermostat,
Andrew and Luke