Make Sunsets Monthly: Cool Zine

[We originally sent the following to our mailing list subscribers 4/1/26. Added to website 4/7/26.]

Revenue: $11,000
Burn: $48,781
Cash: $686,609
Runway: ~12 months

With design by my talented fiancee, we shipped our zine this month. Reading the quotes from customers made me tear up. You can download the 'unlimited' version here (pdf); unless you were one of our first 1,000 customers, the limited edition is off-limits. Haters: please read the words from some of our Coolers and think about how much less you're doing to Cool Earth than they are;)

AI marketing was a bust: no meaningful increase in conversion. But, another $1,000 revenue from experimental flights to support future cloud seeding. And, start of a Europe street campaign is funded; should result in meaningful sales by end of summer. Mother Nature seems poised to make a stronger case for Cooling Earth than ever before... 

This month, I will:
-Make *a lot* of noise for Earth Day
-Simplify website to improve tracking (and hopefully conversion)
-Have cloud chamber documented + available for sale

Noisily Launching Balloons,
Luke (+1,077 Coolers)